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Friday, October 04, 2013

Baltimore sponsorship workshop for nonprofit leaders

BaltimoreBJ_Logo_300x200I will collaborate again with the Baltimore Business Journal next Friday for a special workshop for nonprofit leaders, designed to enhance results with corporate sponsorship. 

Corporate Sponsorship Workshop

We'll start the morning with Partnering with Corporations: Five Strategies to Increase Sponsorship Income during which attendees will learn to:

  • Increase the value of sponsorship opportunities
  • Improve the fee structure of sponsorship offerings
  • Enhance the structure of opportunities to increase revenue and marketing exposure
  • Explore sponsorship opportunities for programs and other initiatives, not just events
  • Expand and nurture networks so building partnerships comes naturally.

Roundtable

Afterwards, for those who'd like to take a deeper dive and have specific questions addressed, we'll offer a roundtable discussion. Seating is limited for personalized attention.

For more information and to register, visit the Baltimore Business Journal's page. Registration includes a subscription to the Baltimore Business Journal and a copy of my book, How to Jump-start Your Sponsorship Strategy in Tough Times.

 

 

Posted by on Friday, October 04, 2013 in cause, Corporate sponsors, Corporate sponsorship, Nonprofit organizations |

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Sponsorship Strategist Gail Bower

  • Organizations hire Gail Bower as their revenue strategist. She works with nonprofit organizations to put more money in their missions and with mid-market and larger firms to put more mission in their money. An expert on nonprofit-corporate partnerships, she is the author of "How to Jump-start Your Sponsorship Strategy in Tough Times." Gail is a a professional consultant, coach, writer, and speaker, with more than 25 years’ experience in marketing and managing some of the country’s most important events, festivals, and sponsorships. A trusted media source, Gail’s been interviewed about her work for the New York Times, Wall Street Journal, Marketplace, and Time magazine. For more information, visit GailBower.com.

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How to Jump-Start Your Sponsorship Strategy

  • Gail Bower's Guidebook: How to Jump-start Your Sponsorship Strategy in Tough Times
    Does the recent economic upheaval that sent seismic shifts through our culture have you wondering what to do next with your sponsorship development efforts? Marketing and sponsorship strategist Gail Bower wrote this short guidebook for you. Get the confidence, perspective, and techniques you need to jump-start your sponsorship strategy today. “A professional GPS system to keep you on a successful track.” - Steven Wood Schmader, CFEE, President & CEO International Festivals & Events Association (IFEA World)

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