As you know, this Friday, February 12, is the Opening Ceremony for the Vancouver Winter Olympics. It also happens to be my birthday.
And how will I spend it?
You guessed it. Smack dab in front of my television watching the pomp and circumstance unfold.
Why am I telling you this?
Because if you're watching it, too, I invite you to join me virtually. I plan to post observations about the event, the sponsorships, and the celebration in real time right here at SponsorshipStrategist.com and on Twitter @GailBower. Join in the virtual fun. Post comments to my blog and/or tweet and retweet along with me.
Start humming that Olympics theme song and get ready for Vancouver!