Certain trends on the list suggest clear implications for businesses. JWT’s Ann Mack says that many items on it reflect broader shifts, like a growing action around health and wellness and environmental issues, to crazy-fast developments in the tech space.
This is a great time of year to review trend lists to get a head start on your sponsorship plans for the new year. Check out this one. See any ideas for industries or companies that could benefit from your organization or event's sponsorship program to build their business.
Happy New Year!